Businesses can measure the success of their digital marketing campaigns through various metrics and key performance indicators (KPIs). Some common ways to measure campaign success are Website Analytics, Conversion Tracking, Return on Investment (ROI), Social Media Metrics, Email Marketing Metrics, Search Engine Rankings, Customer Lifetime Value (CLTV) and Customer Surveys and Feedback.

By consistently tracking and analyzing these metrics, businesses can gain valuable insights into the effectiveness of their digital marketing campaigns, identify areas for improvement, and make data-driven decisions to optimize their strategies for better results.